I love technology when it makes my life more fun. I like it better when it’s easy. I’m a fan of a number of TV shows out of the US like Orange is the New Black, Games of Thrones etc. but not enough to go through the hassle of setting up NetFlix from Australia. So, like most people I am…
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The AMIRE team was excited this week to sponsor the Pro-Am event held at Cromer Golf Club on Sydney’s Northern Beaches. A fun day was had by all on Cromer’s stunning golf course, we even managed to avoid the rain forecast earlier in the day. The Pro-Am was a great opportunity to advertise not only the AMIRE brand, but also…
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One day you’re an SEO intern, and the next you’re a full time employee with the title SEO executive. This is a story of my transition from a university graduate to a marketing professional. This is how the story begins… You would have been asked ‘what do you want to be when you grow up?’ Well I wanted to be…
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The iconic innovator, inventor and Apple co-founder, Steve Wozniak will be the new adjunct professor at UTS. He will become a key contributor to UTS’s ‘Magic Lab’, which is known as their Innovation and Enterprise Research Lab. As a technological pioneer, Steve Wozniak has given a voice to innovation, creativity and ingenuity. Steve Wozniak has never previously accepted a position…
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Here’s some news about a recent change in Google that was strongly recommended in recent months. We have been advising clients about the benefits of using Authorship mark-up (a Google experiment over the last three years) for their content. Most recently Google announced that they would be removing author photos from search results as: [one_half] – There wasn’t data to…
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Right, so here we go again. It’s enough with the animals, the most recent being Pigeon which looked at local search. Google has announced on Webmaster Central Blog that a site served on an HTTPS version will benefit in search results, even if only a little. Much as already been written about this and of course the debate rages on.…
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A recent update of Google’s Knowledge Graph will see a sizable shift in how results are displayed. Dr Pete from Moz (who I wrote about in an earlier post) has a really interesting write up on an update to the Knowledge Graph that has gone relatively unnoticed. Have you ever typed something into Google which results in your answer appearing…
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Entry level marketing job. Awesome I say and click on the link and start reading the job description: “fun working culture” tick “We work on some big clients” tick “Training and room for growth” tick “2+ years experience…” ….Hold on a second I thought this was an entry level job! After finishing a Bachelor of Commerce majoring in Marketing at…
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Stated by the wise and very talented Amye Saunders, “SEO was never easy…and it still isn’t”. Well she definitely got that right! I realised this to be true when I started off as an intern at AMIRE Strategic Digital Marketing. Stepping into the office on the first day was a daunting feeling. I did not have any previous training or…
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