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Posts by category
- Category: Blog
- What is a Good Click Through Rate?
- A/B Testing: Running a Google Ads Test
- Google Ads Demand Gen vs. Discovery Ads: Key Differences
- What Are Heatmaps? How to Use Heatmaps for CRO
- 12 Tips for Running a Successful Performance Max Campaign
- How to Build a Great ChatGPT Prompt for Marketing
- 8 Best Google Ads Scripts for Automation
- How to Grow Your Email List
- Using Google Ads Callout Extensions to Enhance Ads
- How to Analyse a Competitor’s Facebook Ads
- 10 Benefits of Investing in Enterprise SEO Services for Large Brands
- What is Keyword Intelligence?
- How to Use YouTube Annotations to Increase Engagement
- Facebook vs Google Ads: Which is Right for My Business?
- The Ultimate Guide to Google Auction Analysis
- Spotify Advertising: How to Get Started
- How Will Google Gemini Australia Impact SEO?
- Everything You Need to Know About Google’s Search Generative Experience (SGE)
- How to Conduct a Backlink Audit
- Creating Dynamic Search Ads That Convert
- 6 SEO KPIs You Should Be Tracking
- 5 Tips for Running a Successful PPC Advertising Campaign
- Best Practices for SEO Content Writing
- What Are Canonical Tags?
- Google Ads Broad Match Becomes Default for New Search Campaigns
- Generating Sales with Google Shopping Ads
- Is Your Organic Reach Declining?
- Performing a Facebook Ads Audit
- Strategies for Top of Funnel Marketing
- Why do Search Ad Extensions Matter
- Overcoming the End of Google’s Universal Analytics
- Top Questions to Ask Your Marketing Agency
- Unlocking the Power of Google Discovery Ads
- SEO vs SEM: When to Use Each
- Top Conversion Copywriting Tips
- How to Drive Newsletter Signups with SEO Content
- Should You Use Content Curation in Marketing?
- Targeting the Right Audience: How Different Types of Google Ads Can Help
- How to Optimise for Google Play Store
- The Ultimate Email Marketing Guide
- TikTok Affiliate Marketing
- How to Advertise on TikTok
- Beginner-Friendly On-Page SEO Checklist
- How to Set Up & Optimise Responsive Search Ads
- Minimising the SEO Impact of a Website Migration
- User Experience Essentials for Landing Pages
- Optimising Your Videos: A YouTube SEO Checklist
- How to Calculate ROAS: A Step-by-Step Guide
- What is Google’s Privacy Sandbox?
- How to Prepare for the End of Third-Party Cookies on Chrome
- Google’s Cookie Update: What Marketers Need to Know
- Google to Eliminate Third-party Cookies for 1% of Chrome Users in Q1 2024
- How to Advertise on Facebook Marketplace
- Creating Compelling Google Discovery Ads
- Best Digital Marketing Campaigns of 2023
- Best Google Ad Extensions for Boosting CTR
- Display Ads: What Are They & How Do They Work?
- Everything You Need to Know About Rich Snippets & How to Get Them
- Re-engaging Your Customers With Facebook Retargeting Ads
- How to Rank in Google’s People Also Ask
- Demystifying Featured Snippets: A Comprehensive Guide
- People Also Search For: What is It & Is it Important for SEO?
- How to Conduct a CRO Audit
- Local SEO & Schema Markup: A Winning Combination
- 7 Best SEO Monitoring Tools for Your Website
- Navigating the Challenges of B2B SEO
- How to Create an XML Sitemap
- YouTube Ads Strategy for Beginners
- Important UX Design Principles for SEO
- Spotify Advertising: Best Practices & Tips
- Beginner’s Guide to Google Display & Video 360 (DV360)
- Writing Irresistible Ad Copy that Converts
- The Ultimate Guide to Online Video Advertising
- Black Hat SEO Techniques to Avoid
- What is BVOD Advertising?
- Are Bing Ads Worth It?
- eCommerce Trends 2023
- How to Create a HTML Sitemap
- Strategies for Native Advertising Success
- How to Create a Website Heatmap
- TikTok Marketing Tips & Strategy
- eCommerce SEO Best Practices
- Top 8 Marketing Trends to Watch
- The Ultimate SEO Checklist for Website Optimisation
- Social Media Analytics: A Guide To Get Started
- How To Create Engaging Social Media Content
- What Is a Good Bounce Rate, and How Can You Improve Yours?
- Digital PR: What is it and How Can it Improve SEO?
- What Is a Good Domain Authority? +5 Tips to Boost Your Score
- How AI and ChatGPT are Transforming Digital Marketing
- UX and SEO: Understand How Design Can Affect Your SEO Performance
- Facebook Ads vs Instagram Ads: 6 Key Considerations For Budgeting
- How to Plan an SEO Migration Strategy for Your Website
- Google Ads: How to Lower CPA to Better Scale Your Campaigns
- Core Web Vitals: What They Are & How to Improve Them
- Instagram Ads Tips & Tricks to Build Your Following
- How To Use Paid Search & Social Ads For Promoting Events
- The past, present, and future of social media marketing
- How to Create Mobile-Friendly Content
- HTTP 500 Internal Server Error: What It Means & How to Fix It
- Conversion Rate Optimisation: The Complete Guide (2023)
- The Importance of Consistency in Social Media Marketing
- The Ultimate Guide to Social Media Marketing Campaigns
- Mobile-first indexing: 5 things you need to know
- What Is a Google Knowledge Panel and How To Acquire One?
- 4 Ways Programmatic Can Help Paid Search
- 5 Best Ways to Increase Your Social Media Engagement
- Social Media Marketing: What it is and How to Build your Strategy
- 5 Ways High-Quality Content & PPC Compliment Each Other
- Does NAP information & User Experience Affect SEO?
- Why Link Building Is Still Important for SEO in 2022
- The Social Media Trends to Adapt for 2023
- The Value of Purchasing .au Domains
- What is Programmatic Advertising?
- A 2022 Local SEO Checklist
- International SEO: How to Optimise Your Website for Other Countries
- How to Get the Right Online Reviews for Your Business
- Google Analytics 4 (GA4): Why Start Now?
- What is a Google Ads Smart Campaign?
- Basics of Quality Link Building for SEO
- 6 Steps to Optimise Images for SEO
- Performance Max Campaign – Can Machine Learning Optimise your Growth?
- How to Optimise a Google my Business Listing
- What Is A Local Link & How To Find More Local Link Opportunities
- Local SEO Ranking Factors You Need to Know
- A Guide to Local SEO in 2022
- Advertising on Facebook – How to Create a Campaign (with clear images)
- News: Amire Wins National Small Business Champion Award!
- 5 Ways To Use SEO To Maximise Lead Generation For Your Business
- Common (and Costly) Google Ads Mistakes and How To Avoid Them
- Why is SEO Important for your Business?
- The Top 10 Google Ranking Factors (& How to Optimise for Them)
- What is SEO Content? 10 Best Practices to Get It Right
- How Does an SEO Audit Guide Your Content Marketing Strategy?
- SEO Copywriting: How to Write SEO Content for Your Website
- How Improving Page Speed Boosts Your SEO Rankings
- 10 Most Common SEO Mistakes
- What Is a Slug and How Do You Optimise It?
- How to Increase ROI through SEO
- How to Change Your Domain Name
- What Is the Difference Between HTTP and HTTPS?
- How Will the iOS14 Update Affect Your Facebook Ads?
- PNG vs JPG — Which Is Best for Your Website?
- What Is Remarketing? The Google Remarketing Guide
- PPC Lead Generation — Capturing Quality Leads
- Direct Email Marketing Strategies
- International SEO Best Practices
- Youtube Advanced Search
- What Is First Input Delay?
- What Is Cumulative Layout Shift (CLS)
- What Is Largest Contentful Paint (LCP)
- How to Add Your Business to Google Maps
- Guide to Understanding Google SERP Features in 2021
- Facebook Advertising Guidelines You Need to Know
- Google Threatens to Pull its Search Engine from Australia
- What is CRO?
- Is Marketing Automation Right For You?
- Amire’s Strong Corporate Social Responsibility – 2020 Recap
- Google Core Update December 2020 – Fully Rolled Out
- How To Use Google’s Advanced Image Search
- What is YSlow? Interpreting Your YSlow Results
- Meet Google Analytics 4 : The Future of Analytics
- 5 Tips to Boost Your Mobile Marketing Strategy
- Closure of Google Plus
- How to Use Google Trends
- Making Use Of COVID-19 Features With Google My Business
- What Is Google Tag Manager | What Is GTM
- Leveraging Storytelling to Increase Your Conversions
- Important Google Analytics Metrics to Track For Marketing
- Best Colours for Websites | Website Colour Schemes
- When is Google’s Birthday?
- What are Accelerated Mobile Pages (AMP) – Guide
- What is a WebP File? The New Google Filetype
- A Day in the Life of a Biddable Media Specialist
- Top Tips To Help Boost Your Conversion Rates
- Importance of Google Ads Structure
- Which Search Engine Is Better? Bing vs. Google
- 15 Handy Google Tricks to Improve Your Search Results
- TikTok Unveils Marketing Solution for Businesses
- Bing Updates Guidelines
- Google Testing Further Search Console Integration With Google Analytics
- Different Types of Influencers: Mega, Macro, Micro & Nano
- The latest Marketing Trends amidst COVID-19
- Googles May 2020 Core Update:
- Free Google Ads? Making the Most of your Digital Marketing During COVID-19
- A digital marketing strategy during the COVID-19 crisis
- How to Find Local SEO Success in 2020
- 2020’s SEO Trends
- Boosting Your Conversions with Facebook Messenger’s Targeted Ads
- Irish Australian Chamber of Commerce Awards 2019
- Common Analytics Mistakes E-commerce Platforms Make
- Three Uncommon Conversion Rate Optimisation Strategies
- Google My Business Introduces New Features and Tools
- Four Ways Voice Search is Changing SEO in 2019
- Five Expert Tips for App Store Optimisation
- 2019 Ad Campaigns for LinkedIn
- Unlocking the Power of the Google Analytics Dashboard
- Four Largest Conversion Rate Optimisation Trends for 2019
- 2019: The Year of Voice Search Optimisation for SEO
- Apps to Stay on Top of Your Site’s Conversion Rate Optimisation in 2019
- Win the Local SEO Competition with These Four Tips
- Internal Linking SEO Strategies
- Reduce HTTP Requests to Load Your WordPress Site Faster
- Understanding Five Different LinkedIn Paid Advertising Campaigns
- Google Confirms Broad Search Algorithm Update (August 2018)
- Tracking the Most Important Metrics in Google Analytics
- 2018’s Five Hottest Conversion Rate Optimisation (CRO) Tools
- How Parents Perceive the use of Modern Technology
- Three Top Tips for Increasing Your Local SEO Visibility
- Mobile-First Indexing is Here
- Changes to Analytics Data Retention
- Four Important SEO Trends for 2018
- 4 Tips For Optimising Your Local Business Profiles
- Boost Your Conversion Rates: Tips for Conversion Rate Optimisation
- Racing Past Your Competition with the Mobile Page Speed Update Coming in July 2018
- Defining Your AdWords Quality Score and How to Improve It
- Will AI Be Able to Unravel Google Algorithms in 2018?
- Optimising Your Website for Google’s Mobile-First Index
- Conversion Rate Optimisation (CRO) Tips
- Five Google Marketing Tools to Enhance Your Website
- Using YouTube for Internet Marketing
- Quickly Optimise Your Website with SEO
- Successfully Surviving Google’s Algorithm Changes
- Make Your App Stand Out with App Store Optimisation
- How to Use Link Building as an Internet Marketing Tool
- The Most Important SEO Ranking Factors
- Local SEO Tips to Take Your Business to the Next Level
- SEO’s Latest Angle: Leverage User Intent to Lure Customers
- Harnessing the Power of Social Media to Market Your Brand
- Paid Search, AdWords and Their Business Importance
- 4 Benefits of Social Media for Marketers
- Donald Trump Accuses Google of Conspiracy with Hillary Clinton
- Is RankBrain Having Any Impact on Search Results?
- Google Now Showing App Performance in Search Results!!!
- Everything You Need to Know About App Streaming
- The 3 Ways Nofollow Links Are Valuable
- 5 Things You Need to Know About App Optimisation
- How To Increase SEO & SEM Landing Page Conversions
- The 5 Best & Insightful Google Analytics Reports for SEO
- New Google Search Console Warnings for Indexing & Ranking
- AMIRE Wins Mission Australia Account
- How to Get Google Featured Snippets in Search Results
- Google Search Console Cheat Sheet
- 5 White Hat Link Building Strategies for 2015
- 10 Google Analytics Tips for Better Website Tracking
- It’s Almost April 21st! Are You Ready for Google’s Mobile Update?
- 4 Ways Jeremy Clarkson Could Be Redeemed By Solid Reputation Management
- Facebook Messenger Payments For Paying Your Friends
- Stan TV & the "Better Call Saul" Experience
- AMIRE sponsor the Cromer Golf Club Pro-Am
- SEO Internship to SEO Executive: The Transition from Intern to Employee
- Apple Co-founder Steve Wozniak the New Professor at UTS
- Is Google Adding UX To The Mobile Ranking Algorithm?
- The Demise of Google Authorship
- Google Adds a New Criteria to its’ Ranking Algorithm – Go HTTPS
- Playing with Google’s New Answer Box Functionality & the Knowledge Graph
- Interning at AMIRE, life’s a beach!
- AMIRE Celebrates 1st Birthday!!
- SEO? Search Engine WHAT??
- AMIRE selected to run Search Marketing training at UTS
- Google Secure Search Increases % of "(not provided)"
- You’ll receive an Organic traffic increase in August 2013
- My Internship Experience in SEO and Online Marketing in Sydney
- AdWords Integrates Organic Reporting
- Get Local or Get Lost: Preparing for the Evolution of Local Search
- I Think I Am in Love with Rand Fishkin…..
- Google AdWords Trademark Policy Update in Australia
- Is the Australian market saturated with Search providers?
- Ex-GroupM Specialists Combine to Form New Digital Marketing Company