What is a HTML sitemap, and why create a HTML sitemap? A HTML sitemap is a page on your website that lists all the essential pages and sections, making search engine crawler navigation and indexing of your site easier. In this blog post, we will guide you through creating a HTML sitemap, from understanding its importance to implementing it on…
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Native advertising has become an increasingly popular marketing strategy for businesses looking to reach their target audience more organically and non-disruptively. By seamlessly integrating branded content into the user’s online experience, native advertising has proven effective in capturing attention and driving engagement. However, achieving success with native advertising requires careful planning and execution. So, let’s explore this: Understanding Your Target…
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Creating a website heatmap is essential to understand user behaviour and optimise your website. In this blog post, we will guide you through creating a website heatmap, from choosing the right tool to analysing the data and making informed decisions for improving your website’s user experience. So, if you’ve ever wondered what is a heatmap and how do heatmaps work,…
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TikTok has quickly become one of the most popular social media platforms, with over 800 million active users worldwide. With its short-form videos and creative features, TikTok offers a unique opportunity for businesses to reach a younger and highly engaged audience. This blog post will explore TikTok marketing tips and strategies to help enterprises leverage the platform to increase brand…
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eCommerce SEO is a critical aspect of online business that helps improve the visibility and ranking of your online store. As an online business owner, you must ensure that your website is optimised for search engines to drive organic traffic and increase sales. In this article, we will discuss some of the best practices for eCommerce SEO that can help…
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Marketing is an ever-evolving field, and staying up-to-date with the latest trends is crucial for success. This article will explore the top 8 marketing trends to watch in the coming year. These trends can potentially shape how businesses connect with their target audience and drive growth. Personalisation Hyper-personalisation is one of the top marketing trends to watch in 2023. With…
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In today’s digital age, having a strong online presence is crucial for businesses to succeed. One of the key factors in improving your online visibility is search engine optimisation (SEO). By optimising your website, you can increase your chances of ranking higher in search engine results pages (SERPs) and attract more organic traffic. To help you achieve this, we have…
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Social media has become essential for businesses to connect with their audiences and promote their brands. With billions of people using social media platforms, it’s no wonder businesses are investing more and more in their social media strategy. How do you know if your social media marketing efforts are paying off? That’s where social media marketing analytics comes in. Social…
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In today’s world, social media marketing is essential for businesses and individuals to connect with their audience and grow their online presence. However, with billions of users worldwide, creating engaging social media advertising that stands out from the crowd can be challenging. But fear not – we’ve got some simple tips and tricks to help you create engaging social media…
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AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.
Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.
Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group
I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry. Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.
They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.
It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.
David Jones
Former E-Business Manager
AAMI
Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.
Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.
Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group
As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.
Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.
Michael Laxton
Head of Online & CRM
General Pants
During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.
Peter Davis
Web Experience Manager
Virgin Money
The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.
Dale Cohen
General Manager
BigPond Network | Telstra Digital Media & IPTV – Pay TV
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