Late last year Google had written that blocking CSS and JavaScript through your sites robots.txt file could result in reduced indexation and rankings. Specifically: To help Google fully understand your site’s contents, allow all of your site’s assets, such as CSS and JavaScript files, to be crawled. The Google indexing system renders webpages using the HTML of a page as…
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AMIRE has been appointed as the SEO partner for Mission Australia, supporting the well-loved Australian community services organisation to deliver crucial services to Australians in need. (Refer to press release in Mumbrella). AMIRE will build and implement a comprehensive SEO strategy to bolster Mission Australia’s position as a valuable partner and thought leader in its key service areas with partner…
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You may have seen that Search Engine Land recently published an article called ‘How to get Featured Snippets for Your Site’. This article delves into the way Google displays answers to numerous search queries directly in the search results, and how to use this to get featured snippets for your own site. We decided as a little experiment, we would…
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[one_half][/one_half] [one_half_last] Google Search Console (formerly Webmaster Tools) is a free product from Google. This tool provides insights on site performance, site accessibility, search queries, internal and external link data, broken links, indexation and the ability to apply structured mark-up to pages on a website. There are many items in this tool that can be of benefit to everyone from…
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Link building is a fickle friend that requires some time investment, patience and great strategies. Well you don’t need to worry about the strategies, because we’ve got you covered with our 5 white hat link building strategies for 2015. The best part about our link building strategies is that they do not require content creation! You’re welcome! Link building is an…
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Something we get asked time, and time again is how do I track my website better with Google Analytics? It’s a good question! We have compiled a list of our top 10 Google Analytics tips for better website tracking, to help you set up your analytics account effectively, whilst also helping you get the most out of your Analytics! Don’t…
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We’ve had pretty good notice from Google about the shift in the mobile algorithm which is to occur on April 21st. This is touted to be a bigger update then seen with Penguin or Panda. Have you prepared? There are a number of ways you can check to see if pages (yes, this is on a page-by-page basis) on your…
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Jeremy Clarkson is a household name for car enthusiasts all over the world. He is the quintessential wisecracker presenter, whose name has become almost synonymous with the brand “Top Gear”. For many Jeremy Clarkson is Top Gear, and Top Gear is Jeremy Clarkson. But then, the unexpected happened. Recently, the BBC sacked Jeremy Clarkson following a row, which involved him and…
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So it seems like Facebook is going the way of Google – that is, trying to take over the world. Or, at least, cyberspace. Where Google has Google Wallet, Facebook is pushing its own version of PayPal: Facebook Messenger Payments for the purpose of paying your friends. This in-app payment system will rely on both parties having the app installed, their…
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AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.
Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.
Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group
I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry. Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.
They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.
It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.
David Jones
Former E-Business Manager
AAMI
Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.
Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.
Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group
As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.
Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.
Michael Laxton
Head of Online & CRM
General Pants
During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.
Peter Davis
Web Experience Manager
Virgin Money
The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.
Dale Cohen
General Manager
BigPond Network | Telstra Digital Media & IPTV – Pay TV
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