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The Top 10 Google Ranking Factors (& How to Optimise for Them)

November 17, 2021

Did you know there are a whopping 200 ranking factors for Google?! What’s more, these are only the ones we know about! It can seem like these ranking factors are constantly updated – you check one day, and your website is at the top of the SERP, while tomorrow, an algorithm update may knock it down to the second page.…

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What is SEO Content? 10 Best Practices to Get It Right

October 15, 2021

Content SEO is arguably the most important element of on-page SEO. Content SEO is about optimising and creating your content to rank high in search engine search results. But, excellent content SEO will propel your page to the top.  So, what is content SEO? How do you make good content SEO? This article will teach you to make great SEO…

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How Does an SEO Audit Guide Your Content Marketing Strategy?

September 6, 2021

How do you organise your content? You probably do keyword research and are looking for future titles. But, do you know what content is popular? Which content do your users like best? If you don’t have a good way to keep track of information like this, an SEO audit may work wonders for your content marketing strategy. In addition, a…

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SEO Copywriting: How to Write SEO Content for Your Website

August 6, 2021

Search engines are constantly changing their search algorithm. This is great news for casual and power searchers alike. However, this constant tweaking can become a headache for copywriters and marketers. So how do you keep up with the rules?  Thankfully, some things remain steadfast and dependable in the copywriting world. After all, the primary purpose of SEO is to direct…

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How Improving Page Speed Boosts Your SEO Rankings

July 30, 2021

Don’t you just hate sitting around waiting for a page to load? Whether it’s too many ads, numerous images, or fancy fonts and graphics, pages that take ages to load aren’t worth the wait in 2022. But, when it comes to improving your own page’s speed, it can be difficult to figure out what’s wrong. How do you measure your…

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10 Most Common SEO Mistakes

July 13, 2021

Search engine optimisation should be the number one source of traffic to your website. Excellent SEO can drive a constant stream of traffic to your site without the need for advertising or paid search. But how do you know if you have got your SEO right, and more importantly, how do you know if you have made an SEO mistake?…

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What Is a Slug and How Do You Optimise It?

July 13, 2021

In search engine optimisation, a URL slug is an integral element of the formula for driving traffic to your website. It is a basic part of SEO optimisation, but one that is often forgotten. Google states that an SEO slug contributes significantly to the ranking of your web page. To ensure you have your slug and website SEO fully optimised,…

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How to Increase ROI through SEO

July 13, 2021

Did you know that you can increase your digital marketing prospects if you contact us today? To get an increased ROI you must implement best practices for SEO. Some of these strategies may already be part of your marketing plan, while others can take your business into new market niches. We offer a range of SEO Services that can improve…

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How to Change Your Domain Name

June 9, 2021

You’ve decided that your business website could use a different URL, but you want your customers to be able to find you. You may be wondering, ‘can I change my domain name?’ You absolutely can, and in some cases, you should. Good Reasons for Changing Your Domain Name There are plenty of good reasons for changing your domain name. Whether…

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Client Testimonials

Telstra Media Group

Telstra Media Group

AMIRE has been providing Telstra Media with SEO Services since the beginning of October 2013 and whilst still relatively new they have provided exceptional service and insight for the business thus far.

Telstra Media replaced our previous SEO agency (whom we had worked with for over 6 years) with AMIRE, which I believe is a clear indication of their SEO expertise and experience. Telstra Media is looking forward to a strong relationship with AMIRE and have no hesitation in recommending them to any company considering their services.

Grant Hilton | Search Producer
Digital Media and Content Services
Telstra Media Group

AAMI

AAMI

I have known Sean and Amye from the days when ‘search’ was in its infancy in Australia. At the time my team and I were intent on establishing the online business for AAMI. We recognised early on how important search would be to help position AAMI on customer shopping lists for their insurance needs and as a cost effective marketing tool. Seam and Amye continue to impress me with the depth and breadth of knowledge they have with the search industry.  Their technical knowledge is extensive and that helps remove the guesswork and makes decisions easier and more precise.

They listened and understood the AAMI business and what the key business drivers were. This helped us design and develop websites that balanced optimal search requirements with user experience and customer centric design.

It was principally through Sean and Amye’s knowledge and results driven attitude that positioned AAMI in a prominent position for all of AAMI’s key terms, a position it has held for many years.

David Jones
Former E-Business Manager
AAMI

Suncorp Group

Suncorp Group

Amye consulted on Suncorp Commercial Insurance for a number of years in optimising our business for search. In that period, Suncorp’s dominance in search helped the business receive an unprecedented number of lead opportunities, driving further investment and support of the online channel.

Amye’s professionalism and attention to detail served us well. Amye was always free and willing to assist with any queries we had about the complexities of SEO as well as providing us with up-to-the-minute news on trends and changes in search. We were always well prepared to stay ahead of the game.

Darren Abood
Senior Leader – Websites
Digital Distribution | Commercial Insurance
Suncorp Group

General Pants

General Pants

As our consulting SEO Director, Amye showed an unwavering dedication to delivering the best search results within a sometimes challenging technical infrastructure. Her depth of knowledge and awareness of industry advances were exemplary, and always considered within the context of our search brief.

Amye’s friendly and relaxed professional approach ensures team members of every level have a good understanding of search objectives; this ultimately creates both a commercially successful and enjoyable partnership.

Michael Laxton
Head of Online & CRM
General Pants

Virgin Money

Virgin Money

During my spell at Virgin Money Australia, Sean was the SEO expert from 24/7 Real Media, and proved to be deeply knowledgeable and of great service. I would recommend Sean as an SEO specialist for being extremely approachable, cheerful, professional and provided invaluable advice on improving the company site in natural search, combined with other paid search activity.

Peter Davis
Web Experience Manager
Virgin Money

Bigpond

Bigpond

The principals of Amire, Sean and Amye are well known within the search optimisation industry. I have worked directly with them for several years and they have always followed ethical practices in delivering great results. The quality of their work and trust worthiness is first rate. I always felt like my business was important and the best people were working on my account.

Dale Cohen
General Manager
BigPond Network |  Telstra Digital Media & IPTV – Pay TV

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